2024 Wrap up

The team at Clinical Imaging would love to thank all our new and ongoing clients for a massive year.

As we grow, we are constantly reviewing how we teach, how we support and how we innovate - and we greatly appreciate the faith our community has in choosing our products to support their patient journeys.

I will be overseas in India from the 17th  filming the first chapter of my documentary series on global surgery access. It’s an exciting project that I’ve been working hard on for the last several years, and hope that in the next few months we’ll get confirmation of a network picking up the story.

www.syndemic.au

Before we close up the 16th we have some highlights & news :

What’s on  for 2025 !

Skin filter upgrades

We continue to advance what our software can diagnose, with a major update coming to our filters in January. You’ll notice new slider tools once the update is completed to better aid showing superficial / deeper melanin as well as Vascularity. We are continuing to do case studies to help confirm BCC/SCC detection too.

Before and After creation service

As we have moved to a cloud platform in 2024 we now have the ability to create before and afters from our clients databases.
This will free up time for nurses, and

Study with hypertrophic scarring with Victoria University

After several months using our system as VU the idea came about from their team to try catalog detailed hyper trophic scars with a Cutometer and our filters. We love advancing science and this will be a great project next year.

Reviews

At the 3 month mark we will be conducting reviews of your images and presenting videos to assist you with finer techniques to reproduce.

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Highlights for 2024 

Formal partnership with Curity IT solutions

A big gain for us has been the expansion of support, technology and cloud services. Curity have been instrumental in expanding our bandwidth with 9-5 call centre and directly supplying the latest hardware and software. Feel free to contact them directly if you need upgrades to your clinic.

www.curity.com.au

Exhibited or spoke at several conferences locally and internationally :

Australasian Academy of Facial Plastic Surgery

Australasian Society of Aesthetic Plastic Surgeons

Non-surgical Symposium

Association of Plastic, Reconstructive and Aesthetic Surgeons of Southern Africa

Australasian College of Phlebology

Skin cancer congress

Formal partnership with Juvae group.

Juvae have a clear commitment to growing standards within the industry, and we have partnered to offer their database a discounted rate on our installs. We’re really proud that nurses going out on their own now have better imaging than most medical journals.

Contact marketing@juvae.com.au for more details.

Patreon deal with Inside Aesthetics

Discounted rates on our installs with Australia’s leading podcast group. Look out for a new podcast episode in February
http://www.insideaesthetics.com/ia-offers-global

Installed Allergan training centre Sydney Australia

First install in Thailand

First three dental clinics in Australia

Opening us up to a new specialty that also requires detailed imaging has been a great new adventure - we will be exhibiting next year at The Australian Dental Congress.

22 new installs from around South Africa, Australia & New Zealand

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On a personal note this has been our 10th year at Clinical Imaging - I am constantly grateful to the community of specialists and hard working doctors, nurses and clinic staff who dedicate themselves to bettering their patients experiences.

We wish everyone a safe and happy holidays and look forward to the new year.

Woodrow

Clinical Imaging Filters - Updates!

After much hard behind work and trials we have some exciting updates to our Vascular and Melanin filters that will launch in January 2025.

15 % OFF STOREWIDE BLACK FRIDAY SALES

It’s that time of year again!

If you have an install in the coming months you can take advantage of this discount.
If you quote code #202415% with your enquiry you will receive an upfront 15% discount off all store items.

This discounts includes both our ‘Build your own’, ‘Signature’ and software service agreements.

hello@clinicalimaging.com or send us a message on IG www.instagram.com/clinicalimaging_systems

T&C’s :

This cannot be used with any other discounts, and applies to sales from 17th of November until 30th November 2024 only.

https://www.clinicalimaging.com.au/onlinestore

November newsletter

Support systems upgrade :

Earlier this year we partnered with Curity IT systems - a dedicated agency based in Townsville.

This collaboration allows 9-to-5 support Australian Eastern standard time

http://www.clinicalimaging.com.au/support

They also have an extensive retail business for all computer upgrades, VOIP or replacing your old server with cloud services

We typically recommend upgrading your primary camera or PC every 4 years to maintain speed, stability and security.

Academy - new tools & videos

Our academy has been positively received by new and existing installations with the library of videos and ‘how to guide’s - it also allows new staff members to get onboarded.

http://www.clinicalimaging.com.au/client-portal

Lecture at APRASSA Congress and ISAPS Symposium on Facial Aesthetics 2024

Spa & Clinic Article featuring Merz ANZ

Lecture: Overview Of Why Standardised Clinical Photography Is Important - Clinical Imaging

10 reasons why medical imaging matters.

The changes with the TGA has thrown a spanner in the works for many in recent months, however the vast amount of reasons why effective medical photography is important might surprise you :

1. Ethics
   Medical professionals have an obligation to educate their patients with information that is accurate, informative and without bias. The rise of BDD ( Body Dysmorphia ), social media being a primary education source for many and disinformation with AI means that clinicians are on the front lines dispelling myths.

2. Consultation with patient
   Any treatment plan requires several face to face consultation with a patient, and the relationship is founded on visual communication of anatomy, pathology and options. This is best done without bias introduced from imaging platforms.

3. Time management
   Time is money, and wasted time with inefficient protocols around photography cost clinics millions in lost productivity.
   Our system is designed for non photographers to manage the process of image capture, storage and consultation in the most time efficient way possible.

4. Medical record
   Average time mandated by State health authorities in Australia is 7 years - this means that every image you take you have a legal requirement to hold to in a secure manner.

5. Privacy Act
   APP 8, or Australian Privacy Principle 8, is part of the Privacy Act 1988 and specifically deals with cross-border disclosure of personal information. It sets out the obligations of Australian organizations when they disclose personal information to an overseas recipient. The main purpose of APP 8 is to ensure that individuals' personal information remains protected, even when it is transferred outside of Australia.

6. Data security
   Hacking rose by 14% in 2023, with the average cost of cybercrime for small businesses is now $46,000; $97,200 for medium businesses; and $71,600 for large businesses according to Home Affairs office.

7. Marketing in clinic

   When in clinic, it’s vital you show examples of your work to patients to build their trust in your skills, informed consent and thorough understanding of risks and results. Stock images don’t cut it.

8. Marketing externally
   Social media, websites and e-mail campaigns are all important channels to communicate to your audience - and it’s an extremely competitive landscape. You need to stand out in that environment with objectively accurate, easy to understand and scientific imaging.

9. Insurance funds
   Increasingly insurance funds are looking for photography evidence before paying out for various item numbers.

10. Image quality

    Lastly ….quality. This is vital to judge your own work, communicate clearly & show your results without bias.

If you are ready to take your imaging to the next level - click the link below.

Upgrading support services

How we support you has evolved significantly this last year - and our expansion means better service, more timely support and equipment upgrades.

Curity stands as our primary IT partner, offering essential frontline assistance, OneDrive hosting solutions, and a comprehensive range of computer components for clinics. Having Australian based support is a an important feature for our clients, as many have experienced offshore support from our competitors with limited success.

Following your initial training, they are readily available to address your day-to-day queries, with training session bookings directed to Woodrow for further handling. Moreover, they boast expertise in IT services, supplying complete equipment setups such as computers, cloud services, and Remote Desktop solutions.

To reach out for assistance, you can contact support via hello@curity.com.au or 07 4401 5141. For initiating training sessions, please refer to our extensive orientation library available at http://www.clinicalimaging.com.au/orientation.

Remember, outdated hardware like computers, cameras, and lighting may require replacement after 4+ years of usage. Ensuring the upkeep of your gear is crucial for maintaining reliability and security.

Interview with Dr Sarah Hart

World renown doctor, trainer and client of the last 6 years Dr Sarah Hart joined us for a quick interview off the back of her trip to Monaco.

We covered four questions :

How do you use images in your day to day clinic?
Teaching your patient

Photography standards in the industry
The role of AI

You can follow her training, results and news here :

Instagram