Clinic marketing packages
Clinical Imaging Australia creates photography and contemporary cinematic video content for both business to consumer and business to business audiences.
Our imagery reflects contemporary clinics as lifestyle destinations, where consumers can be educated and become the best version of themselves. Destinations where patients can rely on expert clinicians and innovative technologies. Demystifying complex procedures through visual media and building a relationship prior to any interaction.
We collaborate with you to convey not just your services - but your clinic's personality and points of difference. In the modern digital world, delivery of information via video has a higher click through rate, greater market penetration and creates a superior brand awareness for your clinic.
Our content strategies and solutions will help you reach your audience with the right message. We work with you and your team to design a program for your business including customised shooting plans, schedules and deliverables.
Option 1 :
Patient education videos
Value : $6500.00 inc gst
ex flights & transfers.
Clinical Imaging will project manage the campaign from start to finish.
Production of patient education videos featuring clinic staff conducting facial assessments; discussing treatment options and treatment plans.
Pre production
Scripting
Logistics for shoot day
Brand continuity assessment
Scripting ( if your team don’t feel comfortable speaking to camera we have teleprompter option )
Shoot
6 hour shoot on site in Ultra HD
Dedicated Audio production
Before and immediately after images of the treatment
Post production
Editing of content via secure shared editing platform
Two re-edits per video
Guidelines on usage
How to use the content effectively ( instagram, website, youtube )
Deliverables
3x Patient education videos up to 3min long
MARKETING AND SOCIAL MEDIA
With the ever growing presence of social media advertising, we format stills and video content for various formats such as Facebook, Instagram and Youtube.
Injectables training with Southern Cosmetics
“OUR IMAGERY REFLECTS CONTEMPORARY CLINICS AS LIFESTYLE DESTINATIONS, WHERE CONSUMERS CAN BE EDUCATED AND BECOME THE BEST VERSION OF THEMSELVES.”
Injectables training with Luminosity Skin and Laser clinic
Option 2 :
Brand video
Value : $4500.00 inc gst
ex flights & transfers.
Shoot
1. Brand video for website, social media and advertisements.
2. Cinematic footage, voice over and title design
4. Half day filming
5. Delivery of content in templated design form with clinic’s own branding
Deliverables
1x 90 sec Brand video
Option 3 :
Clinial Photography training
Value : $3500.00 inc gst
ex flights & transfers.
1. Training using clinic equipment ( iPads, phones or cameras ) excludes any hardware purchases*
2. Installation of patient positioning markers, manual on photography tips and training videos on patient positioning.
3. Presentation and workshop on the use of before and afters, social media tips and education
4. Workshop on TGA Advertising Guidelines for Advertising of Therapeutic Goods on advertising, correct storage of patient medical photography data
5. Installation of Lightroom Mobile - a cloud based image data management system for capturing, storing and sharing patient images.
Watch our introduction to Clinical photography consult videos
